SRF PR and TV

PR and Live TV

Even today with the instant nature of social media, live TV is still exciting. There are no rehearsals, limited time to prepare and no editing. It is this one chance to get it right which can concern many clients when considering a live TV opportunity and […]

SRF PR Agency

Building Trust

Over the past few years, the results of the Edelmann trust Barometer have been eagerly anticipated by professional communicators in all sectors. This year employers have done well, becoming the most trusted group ahead of business in general, government and the media. This […]

SRF PR Agency video testimonials

Video Testimonials

  With the growth in social media and other online communities as well as independent review sites, consumers are seeking assistance online with purchasing decisions. A digital check is easier and quicker than most off-line alternatives. The trend of conducting […]

SRF PR Agency

The Radio Evolution

The use and perceived value of radio has fluctuated dramatically over recent years. Arguably incorporating radio into your PR activity is just as important as it ever was, but to understand why we need to look how radio has evolved. […]

SRF PR Agency Delivering bad news

Delivering Bad News

Every organisation will have bad news and how that news is handled can be as crucial to the reputation of the business as shouting about all the good announcements.  Redundancies, reductions in service, price rises, poor financial performance can all be managed and if delivered open and […]

SRF PR Agency pr event

Engaging Photography

Capturing authentic images for marketing photography, for websites and other communications activity is becoming more important as consumers start to recognise stock photography, thanks to its generic nature and, in some cases, over use. An American study found that 67% […]

SRF PR Agency PR Events

Successful Events

One of the best tools to help build a good reputation in any community is to host events. Organisations target industry sectors with exhibitions, conferences and awards nights, whilst more locally businesses and public organisations strive to engage with their […]

SRF PR Agency PR Campaigns

The Plastic Plight

SRF helped the UK’s favourite airport meet and greet parking operator, I Love meet and greet, to launch an ambitious environmental campaign which aims to raise the issue of plastic straw pollution. Environmental Pedigree Over the past several years, SRF […]

SRF PR Agency content creation

Creating Content for Clients

Content marketing has become a buzzword for marketing professionals. Definitions vary but it can be considered as a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does […]