Getting the message conveyed, whatever the idea
Creativity in communication is helpful, providing the key messages are still conveyed.
SRF uses words and pictures to engage audiences with brands and their stories.
As an agency we have won awards and recognition for our ability to make good ideas work; both in terms of impact and long term benefit to a client’s business.
One of the best tools to help build a good reputation in any community is to host events. Organisations target industry sectors with exhibitions, conferences and awards nights, whilst more locally businesses and public organisations strive to engage with their […]
Corporate anniversaries or birthdays offer significant PR potential but this potential can only be optimised if the anniversary adds value to a company’s stakeholders. Over the past thirty years the team at SRF has planned and managed several corporate milestones […]
Press launches, customer events and staff conferences; SRF has planned and executed many such events. From venue sourcing through to themed catering and from speech writing to crowd control, SRF can manage every detail , working towards to a success […]
With a rich pedigree of exhibition experience, SRF has been involved in exhibitions since 1986. Having worked for exhibition organisers, exhibitors, sponsors and media partners, we know how to make the most of these events. We have designed stands, organised […]
COVID-19 has created a crisis like no other. Despite various attempts to draw parallels with either the Spanish flu or the Blitz, the current situation is unique. Hundreds of millions of people on the planet have restrictions on their freedom and there is a deadly […]
We have written about why to enter awards, explaining that there is a multitude of PR benefits to enjoyed from both entering and sponsoring awards. Now we are going to focus on what we think makes a winning entry. As professional advisors we are providing the best possible guidance […]
Press articles often include direct quotes from the people involved in the story; sometimes because the journalist has interviewed that person or the PR supplied the quotes along with the press release. Quotes bring another dimension to the piece as […]
There are awards schemes for every industry and for every region. Some focus on trade relationships and others invite the public to be involved. There are awards which are judged by experts and awards which are voted on by the […]
At the back end of last year, a research study in the US showed that social media had overtaken print newspapers as a source of news and that if added together social media and news websites are catching up with TV as […]
Research from Forrester shows that 62% of companies believe social media customer service is their most pressing short-term priority. Complaining via social media is much easier than calling or emailing and from 2014 to 2015 there was an eightfold […]
SRF is highly adept at managing community communications, having handled charity campaigns across its client portfolio for over two decade. As organisations endeavour to prove their worth, beyond the employer status, to their locale, we have been instrumental in ensuring […]
For most of our clients there is a real need to tell their customers, staff and stakeholders that their business is socially responsible. Airport parking specialist, I Love meet and greet, is a good example and for May, as their […]
Capturing authentic images for marketing photography, for websites and other communications activity is becoming more important as consumers start to recognise stock photography, thanks to its generic nature and, in some cases, over use. An American study found that 67% […]
Looking through the submissions for news photos over the past year and with the imminent arrival of many festively themed images, we thought we should offer some advice on to get the best from your images for your communications activities. […]
We understand the complex communications requirements of business parks managers and landlords, and with over a decade of experience of working for clients in the commercial property sector, SRF can provide strategic advice and tactical assistance for organisations wishing to […]
Last Friday there were parties at both Chineham Park in Basingstoke and Milton Park near Oxford for all the occupiers. We were on hand to capture the fun and there was lots of it – with clowns, candy floss, bungee […]