In with the new
Gatwick Express invested in new gates for both Victoria and Gatwick Airport stations, which opened on 31 December 2011, so we used this image to convey the ‘out with the old and in with the new’ message.
Santa visits Meteor meet and greet parking
Meteor meet and greet parking has always kept a strong sense of seasonality on its website. This topicality is essential for a travel company and helps to engage visitors. SRF has created and produced the images which has made this website a firm favourite amongst travellers and helped the company become the biggest meet and [...]
Awards Win
Two silver awards and one finalist position from the recent CIPR PRide awards. As Jane Wilson CEO of the CIPR says “ Your work has been judged as amongst the best in your region by your peers. The CIPR PRide Awards represent the best, most creative and most effective public relations work across the UK and to [...]
Bonkers for conkers
We used the game of conkers to make a great story for Hovertravel. It was on the Isle of Wight that the first use of horse chestnuts was recorded in 1848, so both hovercraft and conkers were invented on the Island. We also used conkers for a seasonal image for the Meteor meet and greet [...]
In the final – three times!
We are very excited to hear that we have been shortlisted for three different campaigns in three categories in the 2011 CIPR Pride Awards. Commenting on the PRide shortlist, Jane Wilson CIPR CEO said: ‘The CIPR PRide Awards celebrate the best PR and campaigns from the profession across the UK. To be shortlisted for an Award [...]
Positive and measureable results
Some positive results just in for a couple of clients, demonstrating that engaging and creative PR can be a significant part of promoting a business. Hovertravel has recorded their highest ever market share in their 67 year history and Heathrow Express had a 12% increase in passenger numbers.
The Bestival beckons
Sometimes a photograph is too good for PR purposes and for our PR activity for Hovertravel around the forthcoming Bestival, we needed a more illustrative feel to the imagery. By trying several apps we were able to cost-effectively create an original cartoon which is much more in keeping with the vibe of this event.
Party Time
Last Friday there were parties at both Chineham Park in Basingstoke and Milton Park near Oxford for all the occupiers. We were on hand to capture the fun and there was lots of it – with clowns, candy floss, bungee madness and free food. Both parties also saw record attendance. We promoted the parties beforehand [...]
All that jazz
Chineham Park refurbished the amenity area of their business park, creating a continental style, al fresco setting for everyone to enjoy their coffees and lunches. To celebrate the official opening of the new Spindlewood facility we organised a lunchtime jazz concert, took some press shots and showed the media.
Promoting combo deals
Our client, Hovertravel, is launching a series of combo offers for Isle of Wight residents and the first is a combined bar snack and cinema ticket – redeemable at Grosvenor Casino in Gunwharf Quays – for under £10. The Casino has loaned Hovertravel a table for their Ryde terminal so we had some fun yesterday [...]
A rubbish press trip
Yesterday we embarked on the long awaited rubbish press trip, giving the exclusive story of how waste generated at Chineham Park in Basingstoke goes on an interesting journey. Only two journalists were allowed on the trip so they could have the dedicated attention of the combined MEPC & Grundon senior executives. Without revealing any of [...]
Content is king
With the initial testing stage over, we are now concentrating on creating the static pages which provide information about our agency; including the history, background, credentials and of course the people.
Following success on Facebook
Following over a year of testing a regular update on our Facebook page, we are now looking to create a website with the same dynamic feel.
