Strategic Consultancy

SRF PR Agency Delivering bad news

Delivering Bad News

November 2018: Every organisation will have bad news and how that news is handled can be as crucial to the reputation of the business as shouting about all the good announcements.  Redundancies, reductions in service, price rises, poor financial performance can all be managed and if delivered […]

SRF PR Agency external relations

Managing Stakeholders

June 2018:  All organisations have stakeholders which can include groups such as staff, owners, customers, media, suppliers, competitors, local communities, regulatory authorities and government – both local and national. Communicating with these groups is an ongoing process and is often […]

Brand ambassadors

Turn Your Staff into Brand Ambassadors

If you have a strong brand, you can extend your offering with ease, survive and even thrive during economic downturns, gain leverage in partnerships, and attract the most talented people to work for you. The benefits of a strong brand […]

Building Trust in your business

Build Trust in Your Business

Today’s launch by the CBI of their report ‘Everyone’s Business’ which was produced  in partnership with global Public Relations agency, Porter Novelli and research company Opinium, will be welcomed by many in the PR profession. The findings are obvious to […]

Listening to your customers

Listening to Your Customers

Taking the time to listen to customers is often overlooked in many organisations. Plenty of people will tell you that they respond to tweets, online reviews and emails from customers but in addition to this reactive activity, SRF would recommend […]

IDeaS with SRF worldwide

The Global Language of IDeaS

For the past two years SRF has been interviewing hoteliers across the Europe, Middle East and Africa region for IDeaS, a revenue solutions company for the hospitality industry, gathering intelligence and producing content about their market leading revenue management solutions. […]

Keep On Moving

It is great to see our client Hovertravel given major exposure in a publication like Monocle.  Adding to the existing local and trade press coverage can be very useful for transport clients, especially when the combination of an interesting history […]

Hovertravel

Behind the Scenes

Transparency is a critical element of contemporary communication. So showing what happens behind the scenes can be a useful way to show your customers the efforts involved in keeping a daily transport operation safe and reliable. SRF is highly skilled […]

Sponsorship Success

Our client, I Love meet and greet parking,  sponsors  an offshore powerboat. The association of speed, endurance and perfect navigation all help to boost the brand’s values. Sponsorship can also build awareness amongst new audiences, so I Love meet and […]